Emily Best


American Advocacy in the Information Age

By Emily Best

Recently, two stories of American advocacy have been making the news, but not in the way their PR teams would have wanted. PBS’ This American Life (TAL) programme retracted contributor Mike Daisey’s story on Apple’s FoxConn factory in China due to exaggerations uncovered in his report, and Invisible Children’s (IC) Kony 2012 media blitz was derailed by criticism of the group’s methods and the arrest of its most visible figure, Jason Russell. These stories captivated American audiences because of the parties involved, but subsequent coverage has focused heavily on the scandals. This has overshadowed the issues at the heart of these stories, and detracts from a larger discussion of modern American advocacy.